The Postcard Makeover By: The Real Estate Coach Question: Do you have any tips that we can use to do a postcard makeover? We have generated a great number of leads using the "just listed" and "just sold" postcards, but we don’t feel the cards look good enough. If you generated a lot number of ...…
Free Recorded Message by Brian Rodgers You’ve probably seen it before, an ad or offer with “FREE Recorded Message—Call 24hrs.” How often do you or staff explain the same things. About how they should go about buying or selling real estate. Information on the services you offer. You explain how your sevices compare to others. ...…
What is the single most important activity? Question from new agent: What would be the single most important activity for a newly licensed agent to do in order to get listings? The most important activity is prospecting. Of course, with the DO NOT CALL list, this presents a problem for someone who doesn’t have a ...…
How To Compete with Big Boys? Question: I’m a relatively new agent and would like to compete against the "big boys" in my local area. What’s the most feasible, effective marketing scheme and the best way to advertise or market my listings? The best way to grow a business is not to compete with the ...…
10 Killer Ways To Make the Testimonials on Your Website More Believable By Brian Rodgers, Real Estate Coach 1. PICTURES Ask people if they would e-mail a picture with their testimonial. If they don’t have one scanned you could have them send their picture by mail and you could scan it. This technique will give ...…
"Boy you sure have a lot of listings!" Last week I had the privilege of seeing Branson Missouri with Brian Rodgers. We stayed in his wonderful condo on a golf course and Brian showed me a part of this great country that I had never seen (and some shows that knocked my socks off). Brian ...…
You’ve probably seen it before, an ad or offer with “FREE Recorded Message—Call 24hrs.” How often do you or staff explain the same things. About how they should go about buying or selling real estate. Information on the services you offer. You explain how your services compare to others. This adds up to tons ...…
Special Reports – FREE Offers That Compel Your Prospects To Show Themselves To You Using one of the best offers available to all real estate businesses to demonstrate your expertise and help get more clients Introduction Writing special reports is one of my favorite and most used Lead Generation Tools. So what is a ...…
Niche Marketing Multiply the size of your real estate business by targeting specific people and businesses that have a perfect need for your services In my one-on-one coaching program I talk a lot with my clients about the importance of preparation when it comes to marketing their real estate business. In fact, the very ...…
As far as I know, I was the second person to ever teach the use of call capture systems or hotlines in the real estate and mortgage industry. I have been using a call capture system in my personal real estate business since about 1994 and have done extensive testing on what works and what ...…
