One of the most powerful influences that sways human behavior is known in the psychological world as the "principle of scarcity." Many a study has conclusively shown that people attribute a higher value to items they perceive to be scarce and not so readily available. Which, of course, accounts for the occasional "bidding war" ...…
Join Brandon and Brian on this exciting podcast where Brandon and Brian speak with Tim Davis! …
As we start shifting our gears going in to spring 2008, I have to think of lessons learned from 2007. Although we have had successful real estate practices for years, did we keep money in the storehouse for lean times? Did we overspend, living high on the hog, thinking there would never be a national real ...…
Watch this video for information on RETU’s newest podcast with Robb Campbell, RE/MAX Internationals 2007 Broker/Owner of the Year! Robb’s company volume last year was over $1 BILLION in sales! You are sure to get lots of info from this interview.…
First of all….I HATE this headline. I HATE promoting anything that discourages hard work. At the same time, it is funny how we see headlines like this every day in the real estate industry. The reason why we constantly see them is because everyone wants the "Magic Bullet"…..you know….the one that is "silver" and puts ...…
Watch the video below and be sure to follow Brandon’s instructions to get access to the full interview that Brandon did in the office of this incredible individual, Jay Nelson!!…
As we continue on our journey of relational marketing, I wonder how many of us are sitting down with our clients to review our relationships with them…..Hummmmm……. we actually have to go out and SEE our clients! You know…the people who put food on our table and in our kids’ mouths….the people who make our ...…
R01 Your headline, or the first three to five words in your small classified ads, will make or break your advertising campaign. If you don’t capture the attention of your reader with your headline, anything beyond is useless effort and wasted money. Successful headlines are often written as promises, either implied or direct. ...…
5. Understand communications technology and use it High speed internet, laptops, cell phones, PDA’s, text messaging and call capture systems (800#’s). The best system that we have found is Adtrakker ( www.adhotline.net/58419 ). Modern technology at its finest. And perfect devices you can use to leverage your time and income. For example, we use call capture systems to: · ...…
01"Richer is the man earning 1% of the efforts of a 100 men than 100% of his own efforts." —J. Paul Getty It really doesn’t matter where you find yourself today—doing 3 deals a year or 200—if you are the sole catalyst for your production, if it is primarily your efforts creating whatever level ...…
